The campaign

How the campaign was set up
SettingThis campaign
AdvertiserA major-label imprint
Spend$9,973
PlatformTikTok
WhereWorldwide
Creator size1,000–20,000 followers
AgesAll ages (creators are 18+)
DirectionsThe label's own brief
StatusCompleted

Results

  • 1,184creator videos
  • 8.69Mviews
  • $1.15per 1,000 views
  • ~4 hto the first live video
  • 308Klikes
  • 7,403comments
  • 12Kshares
  • 3.8%engagement rate

Spend is what the advertiser was charged: the payments for approved videos. Views, likes, comments and shares are the totals of those videos, counted on September 29, 2026. Our team watched every video before it was paid.

Where the views came from

The top 12 creator videos by views. The best video had 613,763 views (7% of the total); 113 videos passed 10,000 views.

  1. Creator 1614K
  2. Creator 2301K
  3. Creator 3266K
  4. Creator 4256K
  5. Creator 5255K
  6. Creator 6249K
  7. Creator 7221K
  8. Creator 8219K
  9. Creator 9217K
  10. Creator 10204K
  11. Creator 11191K
  12. Creator 12188K

Run a campaign like this

Choose your own amount at checkout and the same targeting (worldwide; 1,000–20,000 followers). For budgets this size, you can also email promote@sound.me to talk to our team about credit and invoicing. All case studies