The campaign
The smallest preset budget, run for 72 hours worldwide with creators of every size.
| Setting | This campaign |
|---|---|
| Budget | $250 |
| Platform | TikTok |
| Run time | 72 hours |
| Where | Worldwide |
| Creator size | All sizes |
| Ages | All ages (creators are 18+) |
| Gender | All genders |
| Status | Completed |
Results
- 161creator videos
- 178Kviews
- $1.40per 1,000 views
- <10 minto the first live video
- 7,386likes
- 381comments
- 446shares
- 4.6%engagement rate
Views, likes, comments and shares are the totals of the campaign's approved videos, counted on September 27, 2026. Engagement rate is likes, comments and shares divided by views. Our team watched every video before it was paid.
Where the views came from
The top 12 creator videos by views. The best video had 38,676 views (22% of the total), and 4 videos passed 10,000 views. Most views on creator campaigns come from a few videos that take off, so a campaign with many creators gives more videos the chance to take off.
How it compares with the projection
The campaign builder projects a worldwide, 7-day $250 campaign at about 211K views from about 38 creator videos, measured on TikTok campaigns (worldwide, 7 days; average of real completed Sound.me campaigns created since January 1, 2026). This case study is one of the stronger results among $250 campaigns that ran for 72 hours. A 72-hour run is shorter than the projection's 7 days, and its 178K views are 84% of that projection, so treat it as what is possible in 72 hours, not what to expect. Sound.me doesn't guarantee views, streams or sales.
Run a campaign like this
- Paste your soundA TikTok, Instagram or YouTube link to your sound; the campaign runs on one platform.
- Same settings$250, 72 hours, worldwide; creator size: all creator sizes.
- Pay and go livePay by card at secure checkout. After a sound check the campaign goes live; first creator posts usually land the same day.