The campaign

How the campaign was set up
SettingThis campaign
AdvertiserA major-label imprint
Spend$6,518
PlatformTikTok
WhereWorldwide
Creator size1,000+ followers
AgesAll ages (creators are 18+)
DirectionsThe label's own brief
StatusCompleted

Results

  • 379creator videos
  • 38.2Mviews
  • $0.17per 1,000 views
  • ~15 hto the first live video
  • 886Klikes
  • 5,088comments
  • 57Kshares
  • 2.5%engagement rate

Spend is what the advertiser was charged: the payments for approved videos. Views, likes, comments and shares are the totals of those videos, counted on September 29, 2026. Our team watched every video before it was paid.

Where the views came from

The top 12 creator videos by views. The best video had 9,629,638 views (25% of the total); 23 videos passed 10,000 views and 6 passed 1 million.

  1. Creator 19.63M
  2. Creator 28.42M
  3. Creator 37.9M
  4. Creator 43.91M
  5. Creator 53.61M
  6. Creator 62.17M
  7. Creator 7422K
  8. Creator 8395K
  9. Creator 9370K
  10. Creator 10349K
  11. Creator 11217K
  12. Creator 12121K

Run a campaign like this

Choose your own amount at checkout and the same targeting (worldwide; 1,000+ followers). For budgets this size, you can also email promote@sound.me to talk to our team about credit and invoicing. All case studies