How paying works
- You set the budget$250, $1,000, $1,500 or your own amount.
- You pay once by cardSecure checkout through Stripe. No subscription and no contract.
- Creators apply and postSound.me's team matches and approves them.
- Our team watches every videoVideos that follow your brief are paid from your budget. Videos that don't are declined.
- Sound.me pays the creatorsYou don't send money to anyone yourself.
What you are protected from
- Paying for a post that never happens. Creators are paid only after their video is up and approved.
- Paying for a video that ignores your brief. It is declined, and that part of your budget goes back into your campaign for other creators.
- Going over budget. You never pay more than the budget you set.
- A sound that can't run. Full refund within seven business days if your sound isn't approved.
What your money is projected to bring
| Budget | Projected views | Creator videos |
|---|---|---|
| $250 | ~211K | ~38 |
| $500 | ~332K | ~75 |
| $1,000 | ~524K | ~151 |
| $1,500 | ~685K | ~226 |
Worldwide, 7 days; the average of real completed Sound.me TikTok campaigns created since January 1, 2026. Results on Instagram Reels and YouTube Shorts may differ. Sound.me doesn't guarantee views, clicks or sales.
What products you can promote
Products, apps, shops, songs, films, series and games. Sound.me doesn't ship products, so brief creators to show something they can already use: your app, your website, or a product sold in their country. Not allowed: money exchange, crypto, ICOs, NFTs, adult content, services similar to Sound.me and get-rich-quick schemes.
Paying one influencer directly instead
If you pay an influencer yourself, agree in writing what will be posted, when, for how much and how long it stays up, and don't pay the full amount before the post is live. A direct deal fits when you want one specific person.